Monday, July 30, 2012

Cocktail drops in third weekend

Cocktail had heavy drops in its third weekend as it collected around 2.75 crore nett in its third weekend. The film has collected just over 72 crore nett in seventeen days. The lifetime business of the film is looking to be 76-77 crore nett.

The film managed to get a good initial due to the music and that helped the film to score at the box office. The appreciation for the film is limited, it has been liked in the Delhi NCR and Punjab region but other places the collections are down a lot. Even in Mumbai city which should have been one of its best markets the collections fell 70-75% in week two and third weekend has seen an even bigger drop.

The good collections at North India multiplexes ahve saved the film and enabled the film to emerge a hit.


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